Top Reasons Why Your Business Should Use Video Marketing For Better Sales, Visibility

video marketingAre most of the visitors to your website or Facebook, Twitter followers just window shoppers, who never end up buying anything? Do you feel like you need to find a better way to bring more targeted customers to your company’s page?

There is actually one single answer to that and this is video marketing.

As the internet is shifting at warp speed every day, everything is about video content. It is everywhere; you find it embedded in newsletters, sales pages and all kinds of promo materials. People start their day connecting to the internet looking for info, but instead of reading, they are now watching. And it is time for you to understand you can no longer depend only upon text. So here are some of the top advantages of choosing video marketing to skyrocket your business potential. Continue reading “Top Reasons Why Your Business Should Use Video Marketing For Better Sales, Visibility”

YouTube Marketing: Five Critical Mistakes Your Company Can Make While Uploading Video Content

ytubeSo you are using video marketing as a means to boost your business sales. You have probably already uploaded several videos on You Tube and are now waiting for them to get thousands upon thousands of viewers. Yet, the results are just not showing. Chances are you have made a mistake in handling your business’ video campaign.

Take a look at some crucial mistakes you need to avoid, while using YouTube as your ultimate video marketing tool.

Mistake 1: treat it like advertising

Probably one of the biggest mistakes YouTube marketers are making is overselling. Rule number one: whatever videos you post representing your company, they shouldn’t feel like an advertisement. YouTube is all about getting people’s engagement. Don’t get into it with a limited perspective. Try to consider online video as a tool that can do more than simply advertise your specific products and services, aiming to sell them to more people. Continue reading “YouTube Marketing: Five Critical Mistakes Your Company Can Make While Uploading Video Content”