Everyone today has access to social media and blog making tools. So, making your business blog popular and generating leads out of it will be no easy task. Luckily for you, with Fast and Easy Social Marketing you have automated posts and blogging support.
But, to supplement your campaign, you need to regularly post your own blog entries. Here are a few tips that can help you
Continue reading “Crucial Tips You Need to Follow If You Want to Write Efficient Business Blog Posts”
Let’s look at this scenario together: Imagine two retail stores open up in the same area at about the same time. The owner of the first store decides to approach sales in a tactical way; so when you enter their store, they will try to sell you a product, no matter which. Basically all their marketing efforts will be focused on this direction. The result? A steady growth of about 10 percent a year. The second store has an owner who sees things in a different way: he has decided to put together a strategy to attract customers. So when you enter their shop, you will not be met by a sales person with a product in hand telling you what a wonderful discount they have for it. You will meet someone who will tell you more about the shop’s history, the owner’s devotion to service and how well they are educated on all the retail products in the store. So, you basically can ask them anything and you will get more than a sales pitch.
Now, this is called educational marketing and it can work wonders for your firm. In what way, you may still skeptically ask. But the answer is so obvious. You will manage to create brand loyalty. Because, in the story I was telling you above, the second store managed to build a large and loyal following. They didn’t just go for the 10 percent increase in sales; they have steadily created a community. People developed a long-lasting relationship with the store, and they would go there not for the small prices but because they have trust. Continue reading “Embrace a Solid Educational Marketing Strategy and Steadily Grow Your Client Base”
So you have started a blog for your business and with help from Fast and Easy Social Marketing you now have monthly automated posts. But, for your blog to be even more effective, you will need to supplement it with your own periodical posts. Before you panic and say there aren’t many things you could blog about, consider the following:
Every business has something to say, something new and interesting for its potential clients.
Now, sit back and think harder. You don’t want to jump into it just because blogging is the popular thing at the moment. You need to let your readers hear your genuine voice, make them understand they can see you as an expert in your field of expertise. So, start by establishing who you are talking to. Are they customers, suppliers, potentials or the broader industry observers? As long as you have established that, you know what they want to hear. Another important point is that you may need to discuss something that is slightly different or more original from your competitors’ blogs, so don’t be afraid to write something different or new. Continue reading “What Should Your Business Be Blogging About To Attract More Readers & Customers?”